Kids wonderland in Pori, Rauma and online since 1983!
Muksumassi is one of the largest toystores in Finland. Muksumassi toystore you can find a great selection of toys, games, children’s accessories, prams, strollers and car seats! With 39 years of experience, Muksumassi offers its customers expert service and a great selection of around 15,000 different products.
STARTING POINTS
Muksumassi’s old online store needed a quick renovation. The product categories were confusing and product management was difficult. Customers didn’t always want to find what they were looking for in the store, and this needed a change. They also wanted more power for search engine optimization and marketing.
GOALS
Designing the online service again with freestyle. Make the usability and user interface clear and serve the target group. Product management should be easy and all content should be easily accessible without major coding skills. The WordPress & WooCommerce combo was selected as the platform.
WHAT WAS DONE
We reengineered the online service. We performed the Ui&Ux design and built a customized theme and selected the functions according to wishes, also the old products were brought to the new store without manual work. We also implemented search engine optimization for the online store so that customers could find the products better on Google as well.
RESULT
A stylishly playful online store with top-class usability, to which new functions can easily be added in the future.
